Apple may be grappling with a Funny iPhone 7 Plus Case fatigue -- but it's still getting people to shell out more money for the phones they do buy.
The Cupertino, California, company on Thursday said it didn't sell as many iPhones as analysts expected, and it projected lackluster revenue results for the December quarter. Apple also said it would no longer detail unit sales of its major devices, a reversal from its strategy since first introducing the products.
Apple shares dropped about 4 percent on the results and then declined further -- more than 7 percent -- during the company's earnings call after Apple said it would change its reporting structure. The stock recently tumbled 6.7 percent to $207.30 in after-hours trading.
Rhinestone iPhone 7 Case on Thursday said it sold 46.9 million iPhones in the fiscal fourth quarter that ended Sept. 29, about flat with the 46.7 million sold last year. Analysts expected Apple to sell 47.6 million iPhones, according to Bernstein analyst Toni Sacconaghi.